Afriedu Business School Curriculum

Program Overview:

The Afriedu Business School curriculum is designed to provide a holistic and practical business education. It integrates case studies, insights from industry leaders, practical sessions, and foundational theories to equip students with the knowledge and skills needed for the dynamic business environment. The program is structured into three main components: Core Courses, Specialization Tracks, and Capstone Projects.

Core Courses (Year 1)

1. Foundations of Management:

Topics:
1. Introduction to Management Theories
2. Leadership and Organizational Behavior
3. Strategic Management

Methods:
Case Studies on Leading Companies
Guest Lectures from CEOs
Group Projects and Presentations

2. Financial Accounting and Analysis:

Topics:
1. Fundamentals of Accounting
2. Financial Statement Analysis
3. Budgeting and Forecasting

Methods: 1. Case Studies on Financial Decisions
2. Practical Sessions with Financial Software
2. Workshops with Industry Accountants

3. Marketing Management:

Topics:
1. Market Research and Consumer Behavior
2. Digital Marketing Strategies
3. Branding and Positioning

Methods: 1. Case Studies on Successful Marketing Campaigns
2. Practical Sessions with Marketing Tools
3. Guest Lectures from Marketing Executives

4. Business Economics:

Topics:
1. Micro and Macro Economics
2. Market Structures and Competition
3. Global Economic Trends

Methods:
1. Case Studies on Economic Policies
2. Economic Analysis Projects
3. Discussions with Economists

5. Operations and Supply Chain Management:

Topics:
1. Production Planning
2. Supply Chain Optimization
3. Quality Management

Methods: 1. Case Studies on Supply Chain Innovations
2. Simulation Exercises
3. Industry Expert Panels

6. Business Ethics and Corporate Governance:

Topics:
1. Ethical Decision Making
2. Corporate Social Responsibility
3. Governance Models

Methods:
1. Case Studies on Ethical Dilemmas
2. Interactive Seminars
3. Guest Speakers from Regulatory Bodies

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Specialization Tracks (Year 2)

1. Entrepreneurship and Innovation:

Topics: 1. Startup Ecosystem and Funding
2. Innovation Management
3. Business Plan Development

Methods: 1. Case Studies on Startups
2. Workshops with Entrepreneurs
3. Pitch Competitions and Mentorship

2. Finance and Investment:

Topics:
1. Investment Analysis
2. Corporate Finance
3. Risk Management

Methods:
1. Case Studies on Investment Strategies
2. Practical Sessions with Financial Instruments
3. Guest Lectures from Investment Bankers

3. Human Resource Management:

Topics:
1. Talent Acquisition and Retention
2. Performance Management
3. Employee Relations

Methods: 1. Case Studies on HR Practices
2. Role-Playing Exercises
3. Seminars with HR Professionals

4. International Business:

Topics:
1. Global Trade and Regulations
2. Cross-Cultural Management
3. International Marketing

Methods: 1. Case Studies on Multinational Corporations
2. Practical Sessions on Global Trade Analysis
3. Guest Lectures from Global Business Leaders

5. Digital Transformation:

Topics: 1. Digital Strategy and Innovation
2. Big Data and Analytics
3. Cybersecurity

Methods:
1. Case Studies on Digital Disruptors
2. Hands-On Projects with Digital Tools
3. Industry Workshops
4. Capstone Projects (Year 2)
5. Capstone Project:

Description:

A comprehensive project where students apply their learning to solve real-world business problems.
Methods: 1. Collaboration with industry partners
2. Fieldwork and Data Collection
3. Final Presentation to a Panel of Experts
4. Industry Internship:

Description:

A mandatory internship providing practical experience in a chosen field of specialization.
Methods: 1. On-site work with a partner company
2. Weekly reflections and reports
3. Final Internship Report and Presentation
4. Extracurricular Activities:

Business Competitions:
Participation in national and international business plan competitions.

Workshops and Seminars:
Regular workshops and seminars on emerging business trends.

Networking Events:
Opportunities to network with alumni and industry professionals. Assessment:

Continuous Assessment:
Assignments, quizzes, and participation in class activities.

Examinations:
Mid-term and end-term examinations.

Project Evaluations:
Assessment of capstone projects and internship performance.

Learning Outcomes:
1. Develop strategic and critical thinking skills.
2. Gain practical experience and industry insights.
3. Build a strong foundation in business theories and applications.
4. Enhance leadership and management capabilities.

This curriculum aims to provide students with a balanced mix of theoretical knowledge and practical experience, preparing them to excel in the competitive business world.

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